Some people pitch partnerships. I orchestrate them; finding the precise intersection of brand, cause, artist, and institution where something genuinely new becomes possible. It's less about brokering a deal and more about recognizing a fit that nobody else has seen yet, then building it into something so specific to you that it cannot be replicated or owned by anyone else.
The through line across twenty+ years in communications (including a decade leading integrated programs at Kiehl's Since 1851) is work that holds up. Rooted in real science, credentialed nonprofits, and cultural collaborators whose presence makes it visible and meaningful. Built as platforms that compound year over year, not disappear after a launch week.
In 2018, I moved to Los Angeles and founded LSR Brand Consulting, bringing that same approach to brands across beauty, wellness, art, and beyond.
The other half of what I do is harder to put on a website. I know a lot of people (across brand, nonprofit, art, music, film, sports, science, and media) and a meaningful part of my work is simply knowing who belongs in the room together, and making that happen.